Diva International is continually challenging our staff to rethink waste. Beyond our product line, we ensure every element of our business is working to reduce our collective eco-footprint. From our office waste management system, paperless policies to employee individual efforts – it all adds up!  Because of this we are taking our commitment one step further introducing the world’s first free menstrual cup recycling program, DivaRecycles, in partnership with international recycling partner, TerraCycle 

Introducing TerraCycle

Operating nationally across 20 countries, TerraCycle is an innovative waste management company with a mission to eliminate the idea of waste. TerraCycle partners with leading consumer product companies, like Diva International to recycle products and packages that would otherwise end up being landfilled or incinerated. 

We are proud to partner with TerraCycle and offer DivaRecycles as the first, free menstrual cup recycling program in the world!  

The importance of a menstrual cup recycling program

Tampon applicators and sanity pads do not decompose. Instead they break down over time into smaller and smaller pieces – forever residing in our ecosystem. While we know that the medical grade silicone of the DivaCup naturally breaks down over time, we wanted to offer our customers the option of recycling their menstrual cup in a safe, hassle-free, productive way. 

The solution, TerraCycle. 

Our partnership with TerraCycle and launch of DivaRecycles strengthens Diva’s commitment to sustainability by introducing the first-ever free, national menstrual cup recycling program for previously unrecyclable DivaCup Menstrual Cups and DivaWipes packaging.


free menstrual cup recycling program

Recycle the DivaCup menstrual cup with TerraCycle  

Participation in DivaRecycles, is free and easy! 

  1. Consumers create an account onTerraCycle.com, and then join the program 
  2. DivaCup and DivaWipes packaging can be collected in any type of box.  
  3. When the collection box is full, consumers log onto their accounts to download a pre-paid shipping label which they affix to the box, and ship to TerraCycle. 
  4. Product is sent back to TerraCycle through UPS. 

Once collected, the DivaCup is cleaned, shredded, and put through a hammer-mill until reduced into powder. This powder is used to make recycled products such as flooring tiles, playground or field covers, and athletic tracks.  

Every shipment sent to TerraCycle through the program earns consumers points that can be used for charitable gifts or converted to cash and donated to the non-profit, school or charitable organization of their choice. 

Currently available in the US and Canada, DivaRecycles will bring extra value to our consumers who will feel better knowing they can safely recycle their DivaCup menstrual cup, our Diva products, and our packaging. 

Building a zero-waste future one DivaCup at a time

how to recycle your menstrual cupDiva is committed to making a positive impact on our eco-system. In addition to launching DivaRecycles, Diva has achieved the following over the last year:  

  • Each year, our social impact program, DivaCares diverts the use and waste of 3.6 million disposable menstrual products by donating over 15,000 DivaCups (equal to over USD $600,000). This in turn helps to serve over 180,000 periods worldwide. 
  • The DivaCup’s packaging is 100% recyclable and printed using water and vegetable-based inks.  
  • Our DivaWipes are 100 percent compostable  
  • DivaWash ingredients are naturally derived and manufactured with sustainable palm oil and palm oil derivatives. 
  • In 2020 we Contributed 145.9Mwh of Green Electricity and 1,154.9 GJ of Green Natural Gas through Bullfrog Power.
  •  Communitas Award 2020 in Ethical and Environmental Responsibility division in the Green Initiatives category.  

Every sustainable act a business does helps create a future where zero waste is possible.